At NetApp, Rob has global responsibility for all outbound marketing strategy (awareness, demand generation, and enablement) for enterprise applications. His main focus is to show how NetApp customers benefit from and the business value of running their enterprise applications on NetApp solutions. His previous experience includes driving high-visibility flagship products and programs at multibillion dollar high-technology companies including Sun Microsystems, Oracle, and Quantum. Rob lives in San Carlos in the San Francisco Bay Area with his wife, three kids, and dog, and when not working is mostly driving his family to various sporting events.